I had the privilege of receiving an invitation from Xpressa Agency to create an intriguing animation for Rimac. The campaign’s objective was to herald the commencement of enrollments in the Track program.
The Track program encompasses an array of courses, each tailored to varying tiers of learning. These courses are meticulously designed to enhance competencies across business acumen, digital technology, agility, innovation, data analytics, and paramount skills.
In the process of rendering the visual content, I orchestrated the synchronization of the music with the Glitch effect, executed meticulous tracking for the laptop screen shots, and infused the animation with texts and elements underscored by an air of suspense and intrigue.
Software:
Photoshop, Illustrator, and After Effects.
Process:
